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MOPs & AI: Keep MOPs Weird

Jun 27, 4:00 – 5:00 PM (UTC)

Austin MUG

What happens when AI meets Marketing Ops? Join us for a lively, no-nonsense conversation about how real MOPs pros are using AI to save time, spark ideas, and optimize our technical know-how. Come ready to learn, share, and get weird—in the best way.

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About this event

AI isn’t just a buzzword, it’s a workhorse for MOPs pros who know how to wield it. In this interactive session Friday, June 27th at 11am CT, we’ll explore:

5 real ways MOPs pros are using AI today:

  1. How to turn your campaign planning into a GPT-powered workflow
  2. Why “I’m not that technical” is no longer a valid excuse
  3. How to rewire your brain to think AI-first
  4. The power of admitting, “I’m not as analytical as I pretend to be” (and then letting AI pick up the slack)

Led by Jeff Canda from OpenAI. In this session, you’ll walk away with fresh perspectives, new prompts, and practical ways to bring AI into your everyday marketing operations.

No fluff. No AI-hype. Just real talk, community collaboration, and tips you can use tomorrow.

Let’s keep MOPs weird and make it smarter.

Speaker

  • Jeff Canada

    OpenAI

    Marketing Operations Lead

Organizers

  • Robyn Hatfield

    Marketing/Ops - Dir/VP

  • Britney Young

    Amazon Web Services

    Marketing/Ops - Mgr

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