BMUG March Meeting - Hold the Date for BURLINGTON

Boston MUG
OpFocus - 78 Blanchard Rd #203 Burlington, 01803 - View Map
March 19, 2020, 5:45 p.m.

About this event

Welcome to the first Boston Marketo User Group meeting of the year! In this session, we'll cover hot topics in 2020, preview the dos and don'ts of this year's Adobe Summit, and dive into the Demand Unit Waterfall.

Tentative Agenda

- Demand Unit Waterfall: Who is using it? Who isn't? Natalia Kochem from OpFocus will share some best practices for what works and what doesn't.

- Upcoming Adobe Summit: We'll provide some insights on the upcoming Adobe Summit and share some best practices on how to make the event successful whether you attend or not.

- Marketo Hot Topics: Data, Marketo Sky, Nurture Setup and more. We'll discuss these roundtable style so you can learn from your peers.

Further details to come. 


Natalia Kochem

Natalia Kochem

Revenue Marketing and Sales Operations Consultant - OpFocus

Natalia Kochem leads the Marketing Operations Consulting Practice at OpFocus, a leading Salesforce and revenue operations consultancy dedicated to helping SaaS companies meet their aggressive growth targets. As a trainer and consultant, Natalia helps companies rethink their revenue operations strategy, understand the nuances of technology, and define processes based on best practices.

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March 19, 2020
5:45 p.m. - 8 p.m.


78 Blanchard Rd #203 Burlington01803


Shayna Wilczynski

Shayna Wilczynski


Director of Revenue Operations
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Jeff Coveney

Jeff Coveney

Digital Pi

Marketing - CMO
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