Better Together: Adobe Marketo Engage & Adobe Analytics

Aug 2, 2022, 6:00 – 7:00 PM

Integrated marketing data leads to superior business outcomes—43% of organizations worldwide report that they are creating experiences that customers want (Gartner). In this MUGS session from Datajoin, learn how you can do the same by leveraging Adobe Analytics behavioral data directly in Marketo.

About this event

Interested to learn how Adobe Analytics and Marketo are "better together"?

Integrated marketing data leads to superior business outcomes—43% of organizations worldwide report that they are creating experiences that customers want (Gartner). In this MUG Deep Dive session from Datajoin, learn how you can do the same by leveraging Adobe Analytics behavioral data directly in Marketo. 

What you'll learn in this session:

  • How to start integrating Adobe Analytics and Marketo without an engineering team.
  • Three new tactics you can deploy in Marketo immediately using your Adobe behavioral data.
  • How integrating Adobe Analytics and Marketo will unlock more revenue creating opportunities for your marketing organization.

Organizers

  • Brad Bedford

    Adobe

    Marketing/Ops - Practitioner

  • Jimmy Spencer

    verizon

    Marketing/Ops - Mgr

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