Leveraging PMCF Fields for Scalability

Name: Leveraging PMCF Fields for Scalability
Start: 2024-06-25T13:00:00-04:00
End: 2024-06-25T14:00:00-04:00

Jun 25, 5:00 – 6:00 PM

Adobe Deep Dive MUG

Unleash a new level of data scalability with program member custom fields.

About this event

Dive into use cases for PMCF fields that can serve requests that were previously difficult to fulfill. We’re looking at you requests for person-level custom fields for specific programs and campaigns. 2024 Marketo Champions Katja Keesom and Andy Caron are your presenters for this must-attend session!

Panelists

Andy Caron

Revenue Pulse

President

Katja Keesom

Chapman Bright

Principal B2B Marketing Automation Consultant

Moderator

Jessica Meyers

Tebra

Senior Director, Marketing Ops & Technology

When

Tuesday, June 25, 2024
5:00 PM – 6:00 PM UTC

Agenda

Overview	Learn about PMCF fields.
Use Cases	Learn about a variety of applications for the use of PMCF fields that can help you scale operations.
QA + Adjourn

Organizers

Brad Bedford

Adobe

Marketing/Ops - Practitioner

See bio

Jimmy Spencer

verizon

Marketing/Ops - Mgr

See bio

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