The Marketer's Map: A Comprehensive Guide to Strategizing, Building and Analyzing Marketo Campaigns

Jul 23, 4:00 – 5:00 PM

Adobe Deep Dive MUG

Learn how to take campaigns from ideation to execution. Learn best practices from 2024 Marketo Champs!

About this event

Ready to evolve from sending random emails to running effective, impactful campaigns in Marketo Engage?

Join Alysha Khan and Max Garrett as they walk through the entire campaign process, from developing the campaign strategy and project planning to building and executing in Marketo to reporting on the results.

You’ll walk away with an actionable, scalable blueprint for running your next campaign more effectively and strategies on how to leverage Marketo Engage’s features for easy campaign reporting.

Panelists

  • Alysha Khan

    SS&C Intralinks

    Marketing Automation Manager

  • Max Garrett

    Western Governors University

    Marketing Automation Senior Manager

Moderator

  • Enrico de Leon

    Jama Software

    Senior Manager, Marketing Operations

When

When

Tuesday, July 23, 2024
4:00 PM – 5:00 PM UTC

Agenda

Overview
Best Practices
QA + Adjourn

Organizers

  • Brad Bedford

    Adobe

    Marketing/Ops - Practitioner

  • Jimmy Spencer

    verizon

    Marketing/Ops - Mgr

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