Sports Marketing Best Practices- Session 2: Segmentation, marketability & CRM Sync

Oct 17, 2024, 5:00 – 6:00 PM (UTC)

Adobe Sports Marketing User Group

Join Marketo expert, James Leedom for hands-on tactical session with your industry peers around best practices in segmentation, marketability and managing your CRM sync

About this event

Segmentation and marketability

- The dos and don'ts of segmentations in Marketo Engage will help elevate your instance to well-oiled machine reliability

- What makes a person record marketable? See what other industries consider when making this determination

Best practices on CRM sync

- See how Salesforce and Microsoft Dynamics CRMs interact with Marketo Engage and what you can do to dig into error reporting

- Learn to simplify the sync between systems and identify gaps in your infrastructure

Speaker

  • James Leedom

    Adobe

    Marketo Customer Advisor

Organizers

  • Clark Morey

    Adobe

    Sales/Ops - Mgr/Dir

  • Nate Black

    Adobe

    Other

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