February 2023 ATL MUG

Terminus WeWork - WeWork Terminus 100, 7th Floor Room 7A Atlanta, 30305 - View Map Atlanta MUG
Wed, Feb 22, 11:30 AM (EST)

About this event

Join us to for an open discussion over lunch on key challenges for making the shift from MQLs to Opportunities with Aida Kamber, VP of Growth Marketing at Code42.  She'll be discussing how Code42 overcame these challenges and ultimately won a Breakthrough award for achieving the following uplifts:

  • Opportunity volume rose 30%
  • Opportunities won increased 30%
  • Deal size grew 70%
  • Campaigns progressed 82% of accounts in the buying stage

Aida will also dive into the operations/reporting changes related to this shift!

We also have Bansuri Agarwal providing an overview of what to expect at this year's Adobe Summit, as well as how to get the most out of it!

Thank you to 6Sense for sponsoring this meeting and lunch, and to ANNUITAS for providing the WeWork space!

Speakers

When

Wednesday, Feb 22
11:30 AM - 1:30 PM (EST)

Where

Terminus WeWork
WeWork Terminus 100, 7th Floor Room 7A Atlanta30305

Organizers

  • Jenny Robertson

    Jenny Robertson

    ANNUITAS

    Chief Technology Officer

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  • Taylor Enfinger

    Taylor Enfinger

    ANNUITAS

    Vice President, Demand Technology

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