Human-Centric Marketo Strategies from Higher Education Experts

Aug 13, 9:00 – 10:30 PM (UTC)

Austin MUG

Join us on Wednesday, August 13th at 4pm CDT on the UT Campus for networking and learning or dial in for a virtual sessi...

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About this event

Join us on Wednesday, August 13th at 4pm CDT on the UT Campus for networking and learning or dial in for a virtual session!

Discover how you can infuse human-centric marketing strategies from the world of higher education into your own B2B or B2C practices.

Join us for an enlightening session with Max Garrett from WGU and Marcie Fontecchio from UT’s McCombs School of Business. They will offer insights into managing Marketo in non-standard environments, addressing unique challenges and opportunities without traditional corporate structures or typical lead models. Max and Marcie will showcase their techniques using Marketo’s workspaces, custom objects, and landing pages to advance their B2C strategy.

Don't miss this unique opportunity to learn how to adapt these tools to your own marketing efforts. RSVPs are limited, so secure your spot today to begin transforming your marketing approach with fresh, human-first insights from higher education experts!

Meet us 8/13 at 4pm at Robert B. Rowling Hall, 300 W. Martin Luther King Blvd, in room 3.406!

Speakers

  • Max Garrett

    Western Governors University

    Senior Manager Marketing Automation

  • Marcie Fontecchio

    Texas McCombs School of Business

    Senior Manager of Marketing Operations

When

When

Wednesday, August 13, 2025
9:00 PM – 10:30 PM (UTC)

Organizers

  • Robyn Hatfield

    Marketing/Ops - Dir/VP

  • Britney Young

    Amazon Web Services

    Marketing/Ops - Mgr

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