Monstrous to Magical: 10 Steps to Transform your Lead Scoring Program

Austin MUG
Thu, Oct 27, 4:00 PM (CDT)

About this event

At its best, lead scoring increases sales and marketing effectives, grows revenue, and delivers qualified leads. Lead scoring is part art and part science, however, many marketers find that their scoring creation is a monstrous mess. Join us as we discuss effective ways to formulate, use, and build a lead scoring program that delivers magical results. 



  • Karen Fowler

    Karen Fowler

    Upbeat Consulting


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  • Anthony Figgins

    Anthony Figgins

    Technology Expert

    Marketing/Ops - Dir/VP

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