[Bozeman MUG] How to Nurture your Internal Team in Marketo Engage

Jun 25, 2021, 7:00 – 8:00 PM

How do we make it easier for new users to work with Marketo in the fastest way possible? Marketo is often used to communicate with prospective clients, but it can also nurture your internal teams. In this session Michael Tucker from The Conversion Store will discuss the various ways that you can use Marketo to promote and coordinate your initiatives internally.

About this event

In today’s tight labor market for Marketing Operations, employers are finding new ways to grow and harness new talent. How do we make it easier for new users to work with Marketo in the fastest way possible? Marketo is often used to communicate with prospective clients, but it can also nurture your internal teams like Graphic Designers, Paid Media agencies, Field Marketers, Executives, or Sales. In this session Michael Tucker from The Conversion Store will discuss the various ways that you can use Marketo to promote and coordinate your initiatives internally.

Topics we’ll cover:

  • Ways to communicate with internal stakeholders
  • How to design internal email alerts that work
  • Third party tools that help with internal training and support
  • Creating Marketo programs that create timely communication with both Prospects AND Stakeholders

This event is open but please be sure to RSVP by getting a ticket!

Reach out to Jamie or Kylie with any questions.

Speaker

  • Michael Tucker

    Conversion Store

    Founder

Organizers

  • Kylie Casperson

    Foundant Technologies

    Marketing/Ops - Mgr

  • Jamie Hunter

    Upwork

    Senior Marketing Operations Manager

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