Mega MUG: Working smarter in Marketo

Jul 25, 4:00 – 7:00 AM

Join us for an exciting hybrid Marketo User Group event, bringing together the Marketo communities of Sydney, Melbourne, Brisbane, and New Zealand! Whether you’re attending in person or online, this is a fantastic opportunity to connect, learn, and share insights with fellow Marketo enthusiasts & discover practical tips and tricks for streamlining your Marketo programs from end to end.

About this event

Join us for an exciting hybrid Marketo User Group event, bringing together the Marketo communities of Sydney, Melbourne, Brisbane, and New Zealand! Whether you’re attending in person or online, this is a fantastic opportunity to connect, learn, and share insights with fellow Marketo enthusiasts.

Discover practical tips and tricks for streamlining your Marketo programs from end to end. Whether you're new to Marketo or looking to enhance your existing processes, our expert speakers will provide insights and strategies you can implement right away.

Redesigned Email Designer & Marketo Engage Roadmap with Jess Clement & Amy James

Hear more about our new email designer in Marketo Engage, plus integration with Adobe Experience Manager Assets. Also, hear from Amy James, covering what Adobe are investing in, and the product direction for Marketo Engage moving forward.

Setting things up for success; the all-important briefing process

Anna McLauchlan and Courtney Henderson showcase their approach to both "business as usual" and new campaign requests from their organisations. 

Tips for building programs and automation

Cecilia Ho and Jay Jiang will be bringing you their best tips for every type of program.

Intro to QA in Marketing Automation 

Brittney Kenward & Jasmine Deo will be discussing how quality assurance minimises risks, streamlines workflows, and boosts stakeholder confidence through effective processes, key roles, and best practices.

The Jenga of Marketo Reporting 

Presented by Veronica Holmes and Holly Adkins will walk through the key reporting data and describe the foundations of reporting, literally from the ground up.

Speakers

  • Veronica Holmes

    V Holmes Consulting

    Principal Consultant

  • Holly Adkins

    InvestSMART Group Limited

    Marketing Automation Manager

  • Brittney Kenward

    EY

    Martech Lead

  • Jasmine Deo

    Grant Thornton Australia

    Senior Digital Marketing Manager

  • Jay Jiang

    Marketo Enthusiast

  • Cecilia Ho

    V.I.

    Senior Marketing Automation Specialist

  • Anna McLauchlan

    Fisher Funds

    Head of Marketing Automation

  • Jessica Clement

    Adobe

    Manager, Solution Consulting

  • Amy James

    Adobe

    Sr Product Marketing Manager

Moderators

  • Stephanie Chhor

    MarTech Integrator

  • Pierre Flovie

    AustralianSuper

    Marketing Automation Consultant

When

When

Thursday, July 25, 2024
4:00 AM – 7:00 AM UTC

Agenda

Networking and Registration
Introduction and Housekeeping
Redesigned Email Designer & Marketo Engage Roadmap
Setting things up for success; the all-important briefing process
Tips for building programs and automation
Break
Intro to QA in Marketing Automation
The Jenga of Marketo Reporting

Organizers

  • Brittney Kenward

    EY

    Marketing/Ops - Snr Mgr

  • Jasmine Deo

    Grant Thornton Australia

    Senior Digital Marketing Manager

Partners

Adobe logo

Adobe

Grant Thornton Australia logo

Grant Thornton Australia

Contact Us