What is a CDP and why should MOPs Care?

Oct 13, 2021, 4:00 – 5:00 PM (UTC)

Charlotte MUG

Join us on October 13 from 12-1pm EST as we discuss what a CDP is and how it fits into a marketing tech stack.

About this event

Join us on October 13 from 12-1pm EST as we discuss what a CDP is and how it fits into a marketing tech stack. Vinny will cover CDP fundamentals and how they help enable world class Marketing Ops teams. This won't be a purely technical conversation but more tech meets strategy. We will follow up with a live Q&A, so come prepared to be part of the dialogue .... not just a presentation.

Our goal is that attendees will be able to go back to their organizations and start a conversation around onboarding a CDP.

Speaker

  • Vinny Sosa

    Etumos

    Head of Development Operations

Organizers

  • Hallie Moser

    Deloitte

    Marketing/Ops

  • John Francis

    MERGE

    Marketing/Ops - Dir/VP

Contact Us