We Belong Together: Connecting Email Analytics and Web Data

Feb 7, 4:00 – 5:00 PM

We are excited to start the new year with this interactive session on the importance of email analytics and how best to connect those measurements to web data. Join us on Wednesday, Feb. 7 at 10 am CT for a presentation from Eric Meyer, Director of Measurement & Analytics at the University of Minnesota.

About this event

We are excited to start the new year with this interactive session on the importance of email analytics and how best to connect those measurements to web data. Join us on Wednesday, Feb. 7 at 10 am CT for a presentation from Eric Meyer, Director of Measurement & Analytics at the University of Minnesota. Eric has more than a decade of experience, including creating and implementing data strategy using both Marketo and Adobe analytics in a Higher Education setting. This session will be relevant for marketers of all levels looking to understand how to better connect data from Marketo with data from Adobe Analytics and/or your website.

Speaker

  • Eric Meyer

    Univeristy of Minnesota

Organizers

  • Carl Boehm

    Adobe

    Sales/Ops - Professional

  • Joshua Oaks

    Marketing/Ops - Dir/VP

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