Anyone can see the features or watch a demo when buying Marketing Automation software, but what are the real risks and returns on switching platforms? When you’re actually going through a migration there are unexpected scenarios that can occur. To help you make the smoothest transition in your migration we’ve invited 3 Marketing Leaders who migrated from 3 different platforms to share their experiences making the switch to Marketo.
Gain firsthand experience from businesses who have already migrated
You’ll hear a candid, thoughtful discussion about what worked, what didn’t work, and what they would recommend changing if they had to do a migration all over again.
Real Tales of Migrations from the following platforms:
- Act On
- Adobe Campaign
What you’ll learn?
- Preparing justifications to migrate or not migrate your marketing automation platform
- Best practices for working with your Sales team and other internal stakeholders during a migration
- Preparing connections with the rest of your MarTech stack during a migration