Special Events Advanced Tactics

May 14, 2020, 4:00 – 5:30 PM

An extended version of our presentation at Adobe Summit 2020, we'll include guests from CVENT and other LaunchPoint partners in this space.

About this event

This Virtual User Group session expands on our presentation at Adobe Summit 2020 about filling your seats with Special Events Advanced Tactics. If you haven't watched that session, please visit https://www.adobe.com/summit/2020/special-events-advanced-tactics-to-fill-every-seat.html


In S.E.A.T., we'll show you advanced tips to configure your Marketo Engage instance to nurture leads from your events and fill your seats. Plus, we'll be joined by Stephanie Sweetland, Sr. Manager, Marketing Automation at CVENT to go into details about their integration with Marketo! 

Learn how to:

  • Incorporate progressive techniques and cutting-edge technologies into your events
  • Integrate and leverage Marketo Engage, CRM, and event management tools, like Cvent
  • Interact with your attendees before, during, and after your event

Zoom Meeting Link: https://zoom.us/meeting/register/tJIrdempqDgoHtEwTn7KVmnikTHFJcm-kGCs


  • Katarina Su


    Senior Consultant, Demand Technology

  • Stephanie Sweetland


    Sr. Manager, Marketing Automation


  • Michael Tucker

    The Conversion Store

    Marketing Technology Consultant


  • Michael Tucker

    Conversion Store



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