Working smarter in Marketo

Jul 25, 4:00 – 7:00 AM

Join us for an exciting hybrid Marketo User Group event, bringing together the Marketo communities of Sydney, Melbourne, Brisbane, and New Zealand! Whether you’re attending in person or online, this is a fantastic opportunity to connect, learn, and share insights with fellow Marketo enthusiasts & discover practical tips and tricks for streamlining your Marketo programs from end to end.

About this event

Join us for an exciting hybrid Marketo User Group event, bringing together the Marketo communities of Sydney, Melbourne, Brisbane, and New Zealand! Whether you’re attending in person or online, this is a fantastic opportunity to connect, learn, and share insights with fellow Marketo enthusiasts.

Discover practical tips and tricks for streamlining your Marketo programs from end to end. Whether you're new to Marketo or looking to enhance your existing processes, our expert speakers will provide insights and strategies you can implement right away.

Interactive webinar - Presented by Jess Clement
Learn how to create, promote, and host live and interactive webinar sessions from right within Marketo. Interactive tools like polling, surveys, chat, and Q&A help engage attendees and collect more than just registration and attendance.

Tips for building programs and automation - Presented by Cecilia and Jay
Our Melbourne MUG leaders bring you their best tips working with every type of program.

Intro to QA - Presented by Brittney Kenward & Jasmine Deo
Discover how quality assurance minimises risks, streamlines workflows, and boosts stakeholder confidence through effective processes, key roles, and best practices.

The Jenga of Marketo Reporting - Presented by Veronica and Holly - Marketo Certified Architects, longtime friends, data nerds, and people who attempt the make a living mastering Marketing Automation. 
When it comes to Marketo reporting, miss some steps, pull on the wrong things, and your whole Jenga stack falls down. Gaps in reports usually indicate gaps in recording the fundamental data you need. V and Holly will walk through the key data and describe the foundations of reporting, literally from the ground up.

Speakers

  • Veronica Holmes

    V Holmes Consulting

    Principal Consultant

  • Holly Adkins

    InvestSMART Group Limited

    Marketing Automation Manager

  • Brittney Kenward

    EY

    Martech Lead

  • Jasmine Deo

    Grant Thornton Australia

    Senior Digital Marketing Manager

  • Jay Jiang

    Marketo Enthusiast

  • Cecilia Ho

    V.I.

    Senior Marketing Automation Specialist

  • Jessica Clement

    Adobe

    Manager, Solution Consulting

When

When

Thursday, July 25, 2024
4:00 AM – 7:00 AM UTC

Agenda

Networking and Registration
Introduction and Housekeeping
Interactive Webinar
Briefing process
Tips for building programs and automation
Break
Intro to QA in Marketing Automation
The Jenga of Marketo Reporting

Organizers

  • Helen Clark

    Bluprintx

    Consultant/Agency

  • Jay Jiang

    DemandLab

    Marketo Enthusiast

  • Cecilia Ho

    V.I.

    Consultant/Agency

Partner

Adobe logo

Adobe

Contact Us