BYOL - SLC Virtual MUG + Attribution Modeling

Salt Lake City MUG
Wed, Apr 22, 2020, 12:00 PM (MDT)

About this event

Our April MUG meeting is a virtual Lunch-n-Learn for a fun hour.  We'll be discussing the Adobe virtual summit and some sessions, feedback, and generally how everyone is doing and managing these days.  It's a BYOL (Bring Your Own Lunch) meeting, from the comfort of your home and over the lunch period to make it easier to attend.  

We will have James Ward from Adobe discuss and demo Bizable for us to understand attribution modeling.  And if that's not enough, Andrew Parker and Trent Cross will share quick highlights on a couple of the Marketo Engage breakout sessions. Andrew will highlight the "Omnichannel nurturing and customer engagement" session and Trent will highlight the "Don't Be a Basic Batch: Test Nurture Program Success" session.  

Plus we hope a few of you will also share your insights and highlights from this year's virtual Adobe Summit sessions.

If you have not yet had the chance to view the online sessions, now's your chance:

Each breakout session is around 25 minutes each, so easy to watch and listen to a couple during lunch or even help to provide a welcome break during your day.  And don't forget to listen to the B2B Innovation track with Sarah Kennedy (  

It is a video MUG meeting, so don't forget to turn on your web cameras, as we want to see everyone and be part of the group!  

Looking forward to 'seeing' you all in a couple of weeks


  • Trent Cross

    Trent Cross

    Revenue Pulse


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  • Andrew Parker

    Andrew Parker

    Family Search International

    Personalized Marketing Manager

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