Marketo Spring Cleaning: Tidying Up Data, Assets & Processes

Mar 26, 7:00 – 8:00 PM (UTC)

St Louis MUG

Give your Marketo instance and marketing operations processes a fresh start! Join us for a practical session on database cleanup, archiving outdated assets, and updating process documentation to keep your team running smoothly in 2025.

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About this event

As we kick off a new year, it’s time to give your Marketo instance and marketing operations processes a much-needed refresh! Join the St. Louis Marketo User Group for a hands-on session on best practices for:


✅ Cleaning up your database by removing non-marketable leads and contacts

✅ Archiving outdated assets, smart campaigns, and folders

✅ Updating internal documentation to streamline your MOPs processes


Our expert speakers are none other than your STL MUG organizers, Ande Kempf (Contentstack) and Jess Walker (Revenue Pulse). Join us and we'll share actionable strategies to help you declutter your instance and set your team up for success in 2025. Whether you're looking to improve efficiency or just tidy things up, this session is packed with practical takeaways.

Speakers

  • Ande Kempf

    Contentstack

    Director of Marketing Operations

  • Jess Walker

    Revenue Pulse (RP)

    Director of Consulting and Development

Organizers

  • Jessica Walker

    Revenue Pulse (RP)

    Director of Consulting and Development

  • Ande Kempf

    Contentstack

    Senior Client Services Manager

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