Mastering Marketo: Creating Effective Nurture Programs

Apr 23, 4:00 – 5:00 PM (UTC)

Washington D.C. MUG

In this session, you'll learn how to build, launch, and optimize effective nurture programs in Marketo during this virtual meeting.

About this event

Are you ready to take your marketing automation skills to the next level? Join us for an exclusive virtual training session where we’ll dive into building and optimizing nurture programs in Marketo. Whether you're just getting started or looking to refine your strategy, this session will give you the practical knowledge you need to drive engagement and conversions.


💡 What You’ll Learn:

- How to plan and structure a successful nurture program for your business needs

- Step-by-step guide to building engagement and drip programs in Marketo

- Best practices for targeting, segmentation, and lead flow

- Tips for aligning content to buyer journeys

- Metrics that matter: How to measure nurture success


👩‍🏫 Who Should Attend:

Marketing professionals, demand gen teams, Marketo users of beginner to intermediate users. Don't miss out on this opportunity to sharpen your skills and get hands-on with Marketo!

Host

  • Karina Vidal

    Bonterra

    Senior Manager, Marketing Operations and Automation

Organizer

  • Karina Vidal

    Bonterra

    Marketing/Ops - Mgr

Contact Us